Choosing the Perfect Diamond – Where to Begin?

Choosing the Perfect Diamond

Sourcing Perfection – Finding the Ideal Diamond

Round Brillant Cut Diamond in Tongs
One of the most popular diamond cuts – the round brilliant cut diamond, shown here held within diamond tweezers (tongs)

Sourcing Perfection

Perfection does not refer necessarily to a flawless diamond. In the context of this post, we refer only to suitability – finding the most suitable diamond for your own circumstances. The international diamond trade is extensive, with countless merchants and retailers offering both certified and uncertified diamonds across the globe. Rough diamonds are cut and polished in sizes from 1mm upwards, in many grades of whiteness and clarity, across a broad diversity of diamond shapes. Our own offering, is structured around providing a personal service in a modern world, communicating with clients in person, by phone and by email to source the most suitable diamond, and to create the perfect piece of jewellery.

Choosing a Diamond

There are many ways of choosing the most appropriate diamond. Our website shop combines the total cost, including the ring mount for ease and simplicity. In contrast many clients choose to focus primarily on the diamond itself. There are many factors to keep in mind when choosing your diamond, and today we set out some simple advice relating to the purchase of the loose diamond itself. A diamond represents the greater part of a ring’s value (this is not always true – especially where a smaller diamond is set into Platinum.) As a very general guide, you can budget for the ring mount itself based upon Palladium at approx. £450.00, 18ct Gold at approx £450.00 or Platinum at approx. £550 – £600.

Start by Shape

Diamond-shapes
Showing some of the more popular diamond shapes.

The simplest starting point is to consider the diamond shape. Most people have a clear idea of what shape they like. The most popular shape has to be the round brilliant cut diamond, followed by the square Princess cut. For a more detailed look at popular choices, we have already featured these in previous blog posts.

Set Yourself a Budget

Most of us have financial constraints. Most people have an idea of their ideal budget for their diamond. Sometimes the ideal diamond, and the budget are unrealistic. We tend to be honest if this is the case. We also advise on ways of reducing the cost in ways some people have never realised. Some clients will opt for a flawless diamond at great cost in order to buy a clear diamond. Most diamonds above SI1 clarity appear clear to the eye, so good advice an sometimes reduce the cost significantly. Knowing a budget will ensure use of your time effectively, especially when you are presented with suggestions based on your criteria.

Decide What is Most Important

What is most important to you. This could be whiteness or the cut and proportions of the stone. Perhaps your focus is true perfection and a D colour / Internally Flawless diamond representing the rarest end of the whiteness and clarity scale. This information will help the retailer make clear choices which focus on your requirements. Some clients insist upon diamond certification and learning a little about the various types of grading reports makes perfect sense. We’ve discussed many of these, in fact we recently outlined the GIA Dossier report with a guide to certification.

Buying from Lists

When we email clients with diamond choices, we typically ensure the stones have guaranteed availability. Be prepared if you are buying off a list, that the diamond could no longer be available. In this instance you will possibly be offered a close alternative. For this very reason we choose not to sell from diamond lists, but source diamonds based upon specific client requirements. Typically this is in response to an order for specific shape, carat weight, colour and clarity working to a client’s choice as the minimum criteria.

Further information.

For further information get in touch through our contact us page, and feel free to browse the additional information we have specifically on diamonds. This can be found from our shop diamond information page and within the diamond category within this blog.

Diamond-Ring-Guide
An illustrated guide showing the many details of a diamond ring, including colour, clarity, cut and carat weight.

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Mark Johnson

About Mark Johnson

Mark attended Liverpool University and went on to pursue a career in the diamond industry. After more than a decade working in polished diamonds, Mark moved to the Isle of Wight where he launched Serendipity Diamonds. He works most days from their busy Ryde showroom, photographing jewellery and writing for the Serendipity Diamonds website. Anyone interested can connect with Mark on Linkedin via the profile link.

Mark Johnson

About Mark Johnson

Mark attended Liverpool University and went on to pursue a career in the diamond industry. After more than a decade working in polished diamonds, Mark moved to the Isle of Wight where he launched Serendipity Diamonds. He works most days from their busy Ryde showroom, photographing jewellery and writing for the Serendipity Diamonds website. Anyone interested can connect with Mark on Linkedin via the profile link.