Traceable Diamonds – How to Buy a 100% Ethical Diamond
Buying an ethically sourced diamond Today, many of our buyers want to know where their diamonds originate. Few jewellers disclose the origin of their diamonds. Interestingly, most jewellers do not actually know where their diamonds originate. Today, a new ethically conscious consumer looks deeper into the supply chain. This is especially relevant where so much Read the full article…

About Mark Johnson
My name is Mark and I'm founder at Serendipity Diamonds. I have 30 years or experience in polished diamonds and jewellery. Today, I work with an expert team in our Isle of Wight jewellery showroom located in Ryde. Most of my work involves helping clients in our showroom, working on our two websites and photographing jewellery commissions.