Category Archives: Diamonds

Diamond Archives

Learn about diamonds with the Serendipity blog. From our many years working with diamonds, we explore and uncover the World of gemstones. From origin, to types of diamond and applications within the jewellery industry. Let us take you on a journey of discovery to learn about the 4 C’s of diamond value, diamond certification and the beauty of diamond jewellery in a collection of related blog posts.

Serendipity was founded in 2007 as an online resource and jewellery retailer. Over a decade of progress, Serendipity now stands as an authority on in their field. Their team create responsibly sourced jewellery and are amongst the first Fairtrade Gold jewellers working with fully traceable gemstones within the UK. Their working knowledge of gems is backed by GIA training and over 50 years of collective knowledge. Their expertise in diamond jewellery is second to none with a solid understanding of customer service in all things diamonds related.

A Quick Guide to Fancy Diamond Shapes

Popular fancy diamond shapes

A quick guide to fancy diamond shapes We have included below some guidance on fancy diamond shapes. The following information comes from our extensive diamond information pages which cover many topics from diamond colour to diamond clarity. Our diamond shapes information covers the following guidance, with additional images of each of the cuts. Although many more Read the full article…

About Mark Johnson

Mark founded Isle of Wight jewellers Serendipity Diamonds in 2007 after a career on the polished diamonds industry. Today he works in the Serendipity showroom, helping clients with jewellery, creating handmade designs and updating their two jewellery websites SerendipityDiamonds.com and Isle-of-Wight-Jewellery.co.uk

How to Read Your Certified GIA Diamond Grading Report

How to Read your GIA certified diamond - GIA report analysis

What is a GIA diamond grading report? A GIA diamond grading report gives specific information about your diamond. Understanding all of the information on your diamond certificate relating to your stone is important. The following details relate to our main image. Each section of your diamond grading report provides key information about details such as Read the full article…

About Mark Johnson

Mark founded Isle of Wight jewellers Serendipity Diamonds in 2007 after a career on the polished diamonds industry. Today he works in the Serendipity showroom, helping clients with jewellery, creating handmade designs and updating their two jewellery websites SerendipityDiamonds.com and Isle-of-Wight-Jewellery.co.uk

Diamond Whiteness – Learn About Diamond Colour in 5 Minutes

Master set of diamond colour grade samples D - M

Learn about diamond whiteness in just 5 minutes flat. What is diamond colour? What is diamond whiteness? In just five minutes or less, bring yourself up to speed with our concise guide to the colour scale of diamond whiteness.  Jewellers and diamond experts grade diamonds on a scale from D to Z. ‘D’ colour represents Read the full article…

About Mark Johnson

Mark founded Isle of Wight jewellers Serendipity Diamonds in 2007 after a career on the polished diamonds industry. Today he works in the Serendipity showroom, helping clients with jewellery, creating handmade designs and updating their two jewellery websites SerendipityDiamonds.com and Isle-of-Wight-Jewellery.co.uk