Tag Archives: Platinum eternity rings

Why Choose a Platinum Eternity Ring? – Platinum VS White Gold

Platinum eternity ring set with 4 carats of diamonds

Why would you choose a Platinum eternity ring? Platinum, diamonds and the concept of eternity, all relate in meaning with a sense of permanence. Both Platinum and diamonds offer an enduring combination provided a certain level of care is given to jewellery. For example, regular cleaning helps diamonds to keep their sparkle. Many of our Read the full article…

About Mark Johnson

My name is Mark and I'm founder at Serendipity Diamonds. I have 30 years or experience in polished diamonds and jewellery. Today, I work with an expert team in our Isle of Wight jewellery showroom located in Ryde. Most of my work involves helping clients in our showroom, working on our two websites and photographing jewellery commissions.