Military Discounts for Engagement Rings and Wedding Rings


At Serendipity Diamonds, we are already 50% - 70% cheaper than many high street jewellery stores. In addition to this, we offer military discounts (British Forces, Army, Navy etc.) for engagement rings, wedding rings and other jewellery purchased online. For anyone working in the British Forces or armed services in general, we are able to provide a substantial reduction in the cost of your jewellery from the Serendipity Diamonds website. 

Our armed forces discount was introduced in 2016 and has resulted in our service to armed services Worldwide.

How to claim your military discount


To claim your military discount, you will need a simple code to enter at the checkout. Enter ARMYNAVY at the checkout to activate your discount. Please ensure your basket total is £1000 or equivalent to qualify. 


Conditions of our military discount promotion

Our military discount is available based on the following conditions of sale. 


1. Minimum order value of £1000 to qualify.

2. Orders must be placed online. 

3. We require final proof of current military service or delivery must be to a military address. 

5. For anyone ordering from the UK with finance, this discount is only available with 24month and 36 month finance options.

Further help


If you require further help, please contact us or use the online chat / message system below. We will be delighted to guide you at any stage of your journey.