Serendipity Diamonds

Discover meaningful jewellery for life's perfect moments.


Serendipity means finding something wonderful by chance. Serendipity Diamonds was established in 2007 and remains a hidden gem amongst jewellers and certainly not your usual jewellery store.  We are a small independent company based in England. Our friendly team delivers a reassuring level of service, crafting spectacular jewellery, backed by an outstanding knowledge of diamonds.  Our high standards and excellent workmanship result in perfection every time.  We combine extensive knowledge with exceptional service – to create beautiful responsibly sourced jewellery, crafted in the UK. From diamond engagement rings to bespoke wedding rings and eternity rings, we have a wide and varied selection of jewellery designs for every important occasion. 

Why Serendipity Diamonds for Jewellery?


From diamond rings to diamond earrings and pendants, our collection continues to expand—always presented by natural photography of the jewellery we create. Read our reviews and view our recent commissions to see how we work. Most of our designs are backed by 60 days returns, a lifetime warranty and exquisite packaging. Our competitive pricing ensures you receive incredible quality at a price far better than most high street jewellers. We offer 0% interest-free finance on most purchases, subject to conditions. 

Why Serendipity?



Relax when you purchase – we provide exceptional service, a lifetime warranty, 60 days returns and a free size adjustment. 

All items are beautifully presented and delivered by secure courier. 


View packaging and delivery

Come and see us on the Isle of Wight


Come and see us on the Isle of Wight. Arrange a viewing during your stay on the island. Alternatively take a 10 minute Hovercraft from Southsea, arriving a short walk from our showroom in Ryde. We are one of the few UK jewellers across the road from the beach, conveniently located a short distance from Portsmouth.  


Visit us 

Book an appointment to discover the perfect ring

Ethically Sourced Diamonds

Talk to us about our fully traceable 100% ethically sourced diamonds

Find out more

Choosing a CanadaMark Diamond


At Serendipity Diamonds, we care about where our diamonds come from. For this reason, we offer a range of 100% ethically sourced, fully traceable diamonds. Our range of CanadaMark diamonds can be set into most of our designs. Each CanadaMark diamond engagement ring includes information on the original mine and rough diamond weight, with a unique tracking number. Each CanadaMark diamond engagement ring is also provided with a GIA diamond certificate for total reassurance. We are happy to source the perfect CanadaMark diamond for you based on any design and specifications you have seen subject to availability. 



Find out more

Showing the 'Tickled Pink' ring design—one of our most popular engagement ring designs.


Bespoke Jewellery Design


At Serendipity Diamonds we can create an exceptional piece of jewellery – from bespoke engagement rings to beautifully crafted shaped wedding rings. We provide a dedicated, friendly service to take you from the start of the commission all of the way to the final finished item. We can design, model and craft the perfect item of jewellery for any occasion, working from existing jewellery designs in a range of precious metals. Choose from white, yellow and rose gold. Alternatively choose Platinum for the ultimate in luxury. 


Sign up to see recent commissions


Sign up and see some of our recent commissions and news. We don't spam – we hate it as much as you. In a nutshell, we love the work we do and enjoy sharing it. Keep in touch by signing up today to receive occasional updates. 

sign up
Thank you for joining our mailing list

New! Bespoke Cufflinks


Browse cufflinks

Read our Reviews


Serendipity Diamonds uses Feefo – the Global Feedback Engine, to generate our customer feedback. Feefo is a closed invitation only platform. Every single review we have received is matched to a genuine customer transaction. We are committed to providing the best experience to every customer. You can be sure that our reviews, because of our relationship with Feefo, are the opinions of genuine customers.





We don't rate our service, 

Our customers do it for us 

Read what our clients think


Read reviews

Serendipity Diamonds is a member of The Gemmological Association of Great Britain and a member of the National Association of Jewellers. We abide by a strict code of practice in line with the Charter of standards introduced by the National Association of Jewellers. We are registered with Trading Standards and listed on their UK website. We operate a policy of honesty, integrity and transparency in all matters and work diligently to provide the very best service to our clients possible.